Ad decisioning
The right ad is selected with priority and weight, dayparting (hour/day), frequency capping and key-value targeting.
Self-hosted ad management · direct-sold · sponsorships · reporting
Self-hosted ad management platform for publishers
AdFlowHQ is a self-hosted ad management platform for publishers to manage direct-sold campaigns, sponsorship placements, creative workflows, targeting rules and reporting on their own infrastructure. It runs the decision → impression → viewability → click → report flow over cookieless, HMAC-signed endpoints; on your own cPanel server with PHP and MariaDB.
AdFlowHQ is an ad management and measurement platform; no revenue or performance guarantee.
Privacy-first
On your own server (self-hosted)
Open standards — HMAC, JSON beacon
No VPS required — cPanel + MariaDB
What does AdFlowHQ do?
You define, serve, measure and report your own ad inventory — in a single system.
Counting & measurement
Impressions are counted at render; viewability (IAB ≥50% / ≥1s) is measured separately. Double counting is prevented with an idempotency key.
Reporting
Daily finalized statistics and live "today" counts; fill view and no-fill reason breakdown.
House & fallback
When there is no eligible paid demand, your own house ad is shown; no slot is left empty.
Yield controls
Basic yield control over your inventory with priority and weight. There is no real-time auction promise.
On your own server
Installs on cPanel with PHP + MariaDB. No Node, Docker, Redis or separate VPS required.
How it works
- 1
Decision
For the ad slot on the page, the right ad is chosen by evaluating targeting and limits.
- 2
Impression
When the ad renders, the impression is counted with a signed beacon.
- 3
Viewability
When the ad is sufficiently visible for long enough, viewability is recorded separately.
- 4
Click
The click is verified with a signed redirect and forwarded safely to the destination.
- 5
Report
Events are summarized daily; reported in the panel as fill, viewability and clicks.
Privacy-first design
Privacy is not an afterthought setting; it is the foundation of the architecture. This section describes the product architecture. This website’s own visit measurement and cookies are explained on the Privacy and cookies page.
- Cookieless serving and measurement. The ad and tracking endpoints use no visitor cookies.
- No raw IP stored. Only salted sha256 digests are kept; personal data is kept to a minimum.
- Consent-aware measurement. The measurement mode narrows according to the visitor's consent state.
- Signed endpoints. Impression and click are signed with HMAC; unsigned or expired requests are rejected.
- Money as integer minor units. Amounts are kept in minor units without rounding errors.
Who is it for?
For publishers who manage their own ad slots and for media/portfolio sites with multiple properties. AdFlowHQ lets you manage your own inventory without depending on a third-party ad network.
Frequently asked
What is AdFlowHQ?
A privacy-first infrastructure that manages ad serving, measurement and reporting on your own web properties.
Does it use cookies?
The ad serving and measurement endpoints are cookieless. Only the admin panel session uses a cookie. This answer describes the AdFlowHQ product; for this website’s own visit measurement see Privacy and cookies.
Does it store personal data?
Raw IPs are not stored; only salted sha256 digests. Measurement is moded by consent.
Where does it run?
On your own cPanel server with PHP and MariaDB; no separate VPS required.
Does it guarantee results?
No. AdFlowHQ is an infrastructure; it does not guarantee revenue or performance.
Set up your own ad infrastructure
Open the console or review the installation documentation.